VobroCherry Passion
01 / 05

PACKAGING THATDOMINATES THE SHELF

We design packaging and branding that drives sales. Strategy, design and production files — all in one studio, in 4–8 weeks.

500+ projects · 60+ export countries · Top 3 Polish FMCG brands

500+Projects

Packaging, branding and strategy for FMCG leaders

60+Countries

Our projects reach shelves across the world

3sShelf impact

That's how long packaging has to win the purchase decision

4–8Weeks to production

From brief to print-ready files

+20Years of experience

On the market since 2006 — hundreds of projects delivered

Business Case Studies

PROJEKTY KTÓRE SPRZEDAJĄ

Każdy projekt to mierzalny efekt biznesowy — wzrost sprzedaży, nowe sieci, eksport na nowe rynki.

Masz projekt wymagający świeżego spojrzenia? Pierwsza konsultacja bezpłatna.

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Vobro EGO — Premium Impulse packaging
Featured Case Study

VOBRO
EGO

Inżynieria zysku w kategorii Premium Impulse

Problem: Segment pralin premium potrzebował innowacji — tradycyjne pudełka nie trafiały do młodszych konsumentów szukających impulse treats.


Rozwiązanie: Stworzenie marki EGO od zera: naming, strategia, system opakowań w formacie doypack. Pięć smaków z rygorystycznym color-blockingiem.


Efekt: EGO stało się pierwszą polską marką pralin premium w formacie impulse, otwierając nowy segment rynkowy dla Vobro.

5
Wariantów smakowych
1
Nowa kategoria
100%
Od zera do półki
Zobacz pełne case study →
What our clients say

RESULTS THAT SPEAK FOR THEMSELVES

Sales growth and export

Changes in the product range and the new brand visualisation translated into sales growth, reaching new target groups and greater visibility across sales channels. The new concepts contributed strongly to Vobro's international expansion.

Tomasz Kuca
Marketing Director, Vobro S.A.
Source: hurtidetal.pl
3 new retail chains

This is another project we have carried out with the Salt and Pepper agency. We appreciate both the comprehensive approach and the willingness to respond quickly to our needs. The effort put into this multi-stage undertaking is already visible on shop shelves.

Edyta Łuczyńska
President, Indykpol Brand Sp. z o.o.
Source: wirtualnemedia.pl
Market leader in crop protection

As Poland's largest manufacturer of crop protection products, we want to set the best market standards in communicating with the users of our products.

Mariusz Grelewicz
President, CIECH Sarzyna S.A.
Source: ppr.pl
Why SaltPepper
Good packaging doesn't need advertising.
It IS the advertising — working 24 hours, 365 days, on every shelf in every store.
Aleksander Koczy
Founder & Creative Director, SaltPepper Brand Design
Strategy First

Every project starts with market data and a consumer insight.

Shelf Impact

We design for the 3-second purchase decision.

Full-Service

Strategy + design + DTP in one studio.

Speed to Market

4–8 weeks from brief to production file.

What we do

SCOPE OF SERVICES

Full-service brand design from strategy to production file. One team, full accountability, measurable results.

01
Packaging Design

Concepts, variant systems, 3D mockups and print-ready DTP files.

Discuss the project →
02
Brand Identity

Logo, colour system, typography and guidelines. Consistent identity.

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03
Brand Strategy

Audit, positioning and brand platform. Data before design.

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04
Rebranding

Evolution or revolution. We analyse what works, redesign the rest.

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05
Naming

Legally clear names that sound right and work globally.

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06
Production Supervision

Print files, colour proofing and press supervision.

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How we work

OUR PROCESS

01Discovery
Brief & Audit

We get to know the brand, the market and the competition. Data before design.

1–2 weeks
02Strategy
Positioning

Consumer insight and brand platform. The foundation for design.

1–2 weeks
03Concepts
2–3 directions

Presentation with rationale, 3D mockups and shelf simulation.

2–3 weeks
04Development
Variant system

Full system, all variants, DTP and POS materials.

2–4 weeks
05Production
Print-ready

Production files and press supervision. Result as designed.

1–2 weeks
Let's start together

LET'S TALK ABOUT YOUR BRAND

Fill in the brief — we will get back to you within 48h with a scope proposal and indicative timeline.