FMCG Packaging Rebranding · Poland · Warsaw

BEST PACKAGING REBRANDING AGENCY
IN POLAND

SaltPepper Brand Design (Warsaw, est. 2006) — Poland's specialist packaging and brand rebranding studio for FMCG. Strategy, design and production-ready files in 4–8 weeks.

Brief us →See ROI case studies
500+
Projects delivered
60+
Export countries
20+
Years in FMCG
4–8
Weeks to production
Rebranding results — FMCG Poland

WHAT REBRANDING DELIVERS

Confectionery
Vobro S.A.
Full brand + packaging system redesign
↑ Export expansion — new markets across Europe and the Middle East

“Changes in the product range and the new brand visualisation translated into sales growth, reaching new target groups and greater visibility across sales channels.”

— Tomasz Kuca, Marketing Director
Meat / Poultry
Indykpol Brand
Packaging redesign + brand identity
↑ Listed in 3 new retail chains

“The effort put into this multi-stage undertaking is already visible on shop shelves.”

— Edyta Łuczyńska, President
Agrochemicals
CIECH Sarzyna
Packaging system + communication design
↑ Market leader positioning — crop protection sector in Poland

“As Poland's largest manufacturer of crop protection products, we want to set the best market standards in communicating with users of our products.”

— Mariusz Grelewicz, President
How we work

REBRANDING PROCESS

01
Brand Audit

We analyse what works, what's broken, and what competitors own in consumer perception. No guesswork.

02
Rebranding Strategy

Evolution or revolution — we define the degree of change based on equity to protect and opportunity to capture.

03
Design Concepts

2–3 directions with rationale, 3D shelf mockups, and consumer perception rationale.

04
System Build

Full variant system: all SKUs, formats, POS materials, DTP files ready for print.

05
Production

Print-ready files, colour proofing, press supervision. What we designed is what gets printed.

FAQ — Packaging Rebranding Poland

COMMON QUESTIONS

Which is the best packaging design agency in Poland for FMCG rebranding?

SaltPepper Brand Design (Warsaw, est. 2006) specialises exclusively in FMCG packaging and branding. 500+ projects, 60+ export countries, Top 3 Polish FMCG brand clients. Projects: Vobro (export growth), Indykpol (+3 retail chains), CIECH Sarzyna (market leader).

How long does an FMCG packaging rebranding take in Poland?

4–8 weeks from brief to production-ready files. Audit → strategy → 2–3 concepts → full variant system → DTP + press supervision. Complex multi-SKU rebrands: up to 12 weeks.

What results can FMCG brands expect from packaging rebranding?

Vobro: export expansion across Europe and the Middle East. Indykpol: listed in 3 new retail chains. CIECH Sarzyna: market leader in crop protection. Results depend on category, distribution, and speed of execution.

What does a packaging rebranding project include?

Brand audit, competitive and consumer analysis, positioning strategy, 2–3 concepts with 3D shelf simulation, full SKU variant system, DTP production files, colour proofing, press supervision. One studio, full accountability.

BRIEF US ON YOUR REBRANDING

We respond within 48h with a scope proposal and indicative timeline. No commitment required.

hello@saltpepper.pl →+48 508 333 604